Brattlecast #196 - One Magazine From Yesteryear

Today we’re leafing through the August 1942 issue of Ladies’ Home Journal. Although it’s just one magazine, it contains a wealth of information about women’s lives in World War II-era America: from hot fashion trends to newly available manufacturing jobs. There are beautifully illustrated soap advertisements, fiction by Pearl Buck, and a column in which First Lady Eleanor Roosevelt answers readers’ questions about why she never changes her hairstyle. Some of the content reads as humorously archaic today, while other sections could fit right into this month’s Vogue. Join us for a deep dive into homemaking on the home front in this victorious new #brattlecast.

Brattlecast #64 - Fortune Magazine

First published in 1930, Fortune was a lavishly illustrated luxury magazine that thrived throughout the Great Depression, despite costing an exorbitant $1 per issue. In this episode we’ll flip through a few beautifully preserved issues, taking in cover art by Diego Rivera, fashion articles advising dowagers to avoid being outshone by their own diamonds, and advertisements touting the health benefits of smoking cigarettes. Plus, the story of a railroad heir whose fear of communism helped Ken’s father get The Brattle Book Shop on its feet.


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