Today we’re taking a look at salesman’s sample books. These were not complete books, but mock-ups, usually consisting of sample pages of text, possibly with a few illustrations, examples of different available bindings, and a space in the back to take down orders. They were brought door to door by traveling salesmen around the time of the American Civil War, and can be rare and collectible today. The example we have in the studio with us is a sample copy of Grant’s Memoirs, one of the best works of military autobiography, and a bestseller at the time of its publication, largely due to an ingenious marketing ploy by its publisher, Mark Twain.
Brattlecast #91 - Reach Out and Read
In this episode Ken talks about the Brattle’s early involvement with Reach Out and Read, a nationwide nonprofit dedicated to encouraging families to read together by incorporating books into pediatric care. It all started at Boston City Hospital in the 1980’s with a few volunteers and some donated children’s books. It’s been a joy to support their vital mission. Visit reachoutandread.org to learn more and to help out.
Speaking of young people, the Brattlecast warmly welcomes a brand-new friend of the pod—Ken’s grandson! Congratulations to everyone involved in the creation of this baby genius.